The hope is the posters will catch people's eyes that aren't tuned into the flat track world and they'll come along. Simple.
So, please share the poster on your blogs, facebook, whatever, and come along to a race. If you want a higher-res one to print in a magazine, please email us.
We're always looking for flag marshals too, if you want to be in the heart of the action.
The first in the poster series was created by Ryan Quickfall, an artist we first used in Sideburn 12, then again for 13, and also to do the poster for this weekend's Krazy Horse launch.
We asked him a few questions as an introduction.
Where do you live?
Newcastle upon Tyne. UK
What bike do you own?
In between at the moment. Recently a 1999 Yamaha R6.
What's your dream bike?
An early Honda race bike, like an RC166 or something. But I also love 70/80s superbikes. Their heyday is yet to return!
Who is your favourite racer/motorcycle hero?
I really loved Loris Capirossi, often off pace in the later days but a great character.
If you were going to start racing flat track, what bike would you choose?
If money wasn't an issue something based around an XR750. Realistically I'd get something 4-stroke single. Probably a motocross bike kitted for flattrack. It might happen soon!
What was the inspiration for your DTRA poster?
It was a chance to illustrate with a slack brief. Which is always welcome. I guess it is just my natural style, lo-fi poster art. Poster art and vintage imagery is my biggest influence in my work. Undead motorcycle riding dudes, who doesn't like that.
Finish this sentence. Riding a motorcycle at 130mph is...
Liberating, however not the only way to have fun on a motorcycle contrary to popular belief. But it is great to remind yourself what your bike can do when you let it.