Thursday, 18 October 2012

Outrageous

This film was made by Icon to promote their new winter riding kit. It's the most outrageous advert for riding kit I've ever seen. The riders are seen eating dirt, snow, sand... There are TWO helicopters involved. This has BBC levels of quality. I'm gobsmacked. G
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7 comments:

Nick said...

Gary, I have to agree with you, must have cost a bomb, great PR for Triumph

18 October 2012 at 18:35
Guy #97 said...

That is just something else!

18 October 2012 at 19:05
WhitelinePsycho said...

It's bloody marvelous how huge web audiences can justify the coin dropped on this sort of exercise, to think we used to drool over flash ads in mags . . . no disrespect to you guys or your compadres, it's stellar stuff.

19 October 2012 at 00:33
Steve said...

wow,that is proper hardcore..just brilliant,want to chuck in the GS now and get 800xc.

19 October 2012 at 21:04
User.One said...

Enjoyed that, although I now have a strong urge to paint the wheels on the Ten red...

20 October 2012 at 22:37
Tomfoolery said...

Dodgy acting and shaky premise aside, that was awesome. Not sure those jackets would match my BMW, though...

24 October 2012 at 11:47
Sideburn Magazine said...

Tom, I can understand wanting to ride a BMW, but why would you want to match it? G

24 October 2012 at 18:47

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