Deus Ex Machina, Milan

My trip out to Deus Ex Machina in Milan was a one-night whistle stop, but a lot of fun. I was asked to be one of five judges for the annual Deus Bike Build-Off. This is the first of two or three posts on the trip.

I thought I'd seen so many good bike-clothes-lifestyle boutiquey shops I'd be immune to the charms of the Italian Deus, but I was blown away. It's a great shop with eye candy everywhere. I'd seen the place at it's pre-opening party in November 2012, but it was nothing like it is now. The shop opened in March 2013.

I took my kids (my wife was away with her sisters for a birthday bash). They were happy hanging out in the cafe on Saturday evening and Sunday, and playing with the co-owner's children. The store has its own courtyard and feels enclosed and cut off from the world outside.

The Carby artwork on the walls is the business. If you want to read an interview with Deus' design maestro, Carby Tuckwell, order Sideburn 7.

DMD Rocket with Deus wing paint

Eau Rouge, the Deus x Yamaha Yard-Built XJR1300 is a rare and handsome beast with some tasty, quirky touches.

The attention to detail in the adjoining Deus Cafe is fantastic. If you're in Milan, get over to this place. It's located on Thaon di Revel, a five-minute walk from the Zara underground station.

The shop also has its own mini cinema and showed the MotoGP (not the most scintillating race) for the bike builders who entered the Build Off.
You can see the scale of the place. The shot is taken from row 3 of 8 or 9.
The bikes are the Scrambler special editions commissioned by Ducati. These were built by Deus's neighbours on the same street, Officine Mermaid and Mr Martini of Verona. Deus's own Scrambler is the yellow one in the top shot of this post.

The shop had a few of the Deus x DTRA T-shirts that were made using the artwork Sideburn commissioned for the 2013 DTRA x Sideburn Posters. This is the Stevie Gee one.

Umberto works in Deus cycle works. He had a sticker of me, that Chris Watson drew, on his laptop.

I've never owned or even ridden a fixie, but I've always liked the look of them. Especially with a basket on the front for delivery of Sideburns when the fuel runs out (I haven't totally thought this scenario out yet).

Deus are one of the main partners of Marco Belli's Di Traverso flat track school. This is one of the Yamaha SR400 school bikes.

 More tasty Deus Yamaha SR400s.

 The end of the corridor to the toilets.

Good looking shop, good looking staff

One-Off Deus Lego hot rod.

Stay tuned for more photos from Milan... G

Motor Bike Expo - thirsty work

The packing for Verona took less time than I'd anticipated. See you at the Motor Bike Expo at the weekend. We'll be on Mr Martini's stand. MP

Motor Bike Expo, Verona

After missing 2014's edition, we're going back to the Motor Bike Expo, Verona in January. We've always enjoyed this massive show and made a lot of friends there.
We'll be on the fun-filled Mr Martini stand.
See you there! G

Cafe Racer Festival, Montlhery

August? It's August already? What! I don't seem to have had two minutes to relax this year. June was the craziest. Two trips to the Isle of Man (one on a rubber dinghy); Dirt Quake II, Wheels and Waves and this event, the brilliant Cafe Racer Festival and the historic Monlhery circuit on the outskirts of Paris.
Both Ben and I work for Cafe Racer magazine (the French one) and have big admiration for its boss, Bertrand, so when we were invited, we made our second long trip to France in a week, having just returned from Biarritz.
I'm so glad we did. It was great.

The event was all centred around the amazing speed bowl track, that dates back to the 1920s. For something like 100 euro, you could have sessions riding it as fast and high as you dare. The photo above shows the scale. Articulated lorries fit through that tunnel. The speck is a bike coming down from the steepest, tallest section of banking.

There was a 'street' of dealers, bike builders, kit sellers and painters too. The Sideburn stand was manned by me (Gary) and Dave Taylor, who spent Saturday and Sunday spinning fantastic tunes too. The browsing spectators loved them, the insurance company opposite us, didn't.

We were next to Mr Martini (from Italy) and a classic bike racing club from England. Sideburn stockists, Motokouture (above) came from Belgium. Star Twin came from the Netherlands...

Radical Ducati drove up from Madrid with a ton of great bikes, including this 350...

SR500 specialists Kedo came from Germany...

One of Krugger's bikes came from Belgium. Bertrand the event organiser did a mid-week flit from Paris to the neighbouring country to pick up this reverse-head Honda. Fred Krugger was supposed to be there but his leg had been broken by a flying race bike that went out of control at the Isle of Man TT and cartwheeled down Bray Hill. The world famous custom builder was stood in the garden it landed in. He was lucky he wasn't killed.

This dude is a famous French actor, called Pio Marmaï. He's a big deal, but I didn't realise till I looked him up when I got him. He was here drinking beer and racing his scruffy XS650 chop. That's when he wasn't taking his cat, Mr Pickles, for a walk.

Bertrand, the boss of Cafe Racer - editor, publisher, writer, everything. He also organised this great event, with help from a small team. Here he is getting in some crucial Gallic shrug practice while talking to the one and only Sonic Seb.

If I saw these two fellas walking round in England I'd be wondering where they parked their slammed VW Golf, but they owned and built these two stunners. 

GSX-R1100 with drum brakes. Er, ooookayyy...

Mr Martini, Bertrand B, me. Hats for sale at the Sideburn shop.

Hauler.

Neat KTM LC4 road racer.

Cool French cats in their Lewis Leathers.

Awesome road and race bikes were everywhere you looked. Like this Dick Mann replica.

And this XR750 road racer.

Norton George was over from the UK too, with his amazing bobber (running modern discs)

Variety. Neat ancient Peugeot...

And this Zen Buell, meant it was my kind of event.

Met loads of cool people from great companies, like David and his wife from Pure Motorcycles.

Pull Your Finger Out

Me and Renia from the Chatokhine Crew.

Seb and Laurens.

Neat Sportster tracker.

Triton, Vans and Church of Choppers sticker.

A few XR1200s turned up.

Bertrand lent me his Trackmaster Triumph (that featured in the recently sold out SB12) to race in the sprint. I did alright till I starting missing gears... (Photo by Renia1)
What an amazing event. If they do it next year, be there. We will be. G